Valuate® is the world’s fastest-growing property valuation and investment analysis platform. 150,000 users and counting.

Valuate is a product of Real Estate Financial Modeling. Since 2009, REFM software tools have been involved in the raising and placement of billions of dollars of equity and debt capital for commercial real estate transactions of all types.

REFM Team

REFM is composed of real estate and software professionals who are intensely passionate about solving real estate analysis and management problems with cutting-edge, productivity-enhancing software.

Bruce Kirsch
President and CEO

Valuate is led by REFM founder Bruce Kirsch. Mr. Kirsch started his real estate career with CB Richard Ellis’ Midtown Manhattan Investment Properties group. Since 2003, he has spent more time in Microsoft Excel analyzing commercial real estate transactions than he would care to admit. Mr. Kirsch has used this deep experience and connection to thousands of REFM’s customers to inform the creation of the ultimate web-based application for commercial real estate.

Mr. Kirsch holds an MBA in real estate from The Wharton School of the University of Pennsylvania and a BA in Communication from Stanford University. Mr. Kirsch is the Editor of the Third and Fourth Editions of the top graduate level real estate finance textbook, Real Estate Finance and Investments: Risks and Opportunities.